Hiring a Tax Professional: Filtering the Noise During Tax Season

Hiring a Tax Professional: Beyond the Inbox Flood Infographic Thumnail

Right now, your email inbox likely resembles a war zone. Specifically, between January and April, every CPA, franchise tax firm, and “instant refund” service comes out of the woodwork, flooding business owners with desperate marketing. Consequently, the process of hiring a tax professional feels less like a strategic decision and more like a game of […]

Does Loyalty Matter When You Could Be Saving Thousands? | Giesler-Tran Bookkeeping

Does Loyalty Matter When You Could Be Saving Thousands? GTB Illustration Thumbnail

Let’s talk honestly about loyalty and your CPA. Frequently, business owners stick with the same tax professional year after year—sometimes out of habit, sometimes out of fear that change will be a hassle. However, you must ask yourself a hard question: Is that loyalty costing you money? Below, we explore the hidden costs of sticking […]

Your CPA Looks Backward — We Look Forward: How Blind Loyalty Could Be Costing You Thousands.

Financial Oversight: More Than Just a CPA Illustration

Effectively, maintaining robust financial oversight is the difference between surviving tax season and thriving year-round. However, many business owners mistakenly believe that having a CPA equals having financial control. Specifically, while a CPA files your taxes, true financial oversight requires daily attention to cash flow, categorization, and strategy. Below, we explore why blind loyalty to […]